

For large IT service companies like LG CNS,AX (AI Transformation) Consultingthe biggest hurdle was the 'complexity of technology'.
Abstract Concepts:Explaining advanced technical concepts such as hybrid clouds, AI agents, and smart city metaphors to clients (decision-makers) was limited when relying solely on text and charts.
Limited Design Resources:Maintaining brand guidelines throughout a consulting report exceeding 100 pages, while manually creating over 500 high-quality illustrations tailored to each page's context, was extremely costly and time-consuming.
Unsuitability of Existing AI Tools:General generative AI APIs had limitations in accurately visualizing a company's unique linear line art style or specialized terminology.

We went beyond simple image generation and solved the problem by building a'Vibe Coding'-based Image Production Pipeline.to solve the problem.
Step 1. Reverse Engineering and Data Extraction: We used vibe coding to analyze existing websites and guidelines, converting the brand identity into digital resources.
Step 2. Designing a 2-Stage AI Pipeline:
Stage 1 (LLM): Analyzing the consulting text, it recommends 10 illustration scenes tailored to the context and generates detailed prompts.
Stage 2 (Imagen4): Based on the analyzed data,Google Imagen4 APIis called to mass-produce images that adhere to a fixed style guide.
Step 3. Style Fine-Tuning: We set up 10 fixed style combinations, such as futuristic, human-centered, and tech metaphor, to maintain a consistent visual appearance across all pages.
Step 4. Human-AI Collaboration (HIL): The best results from the generated images were selected, and gradients and details were corrected using Figma to complete the final quality.

Overwhelming Productivity: Within a short period,a total of 12,000 image candidateswere generated, securing over 500 high-quality illustrations optimized for the consulting report.
Improved Decision-Making Speed: By visualizing complex architectures (On-Premise, Cloud, etc.) and user intent detection processes with intuitive line art, customer understanding was maximized, leading to faster decision-making.
Technology Assetization: By building a company-specific image generation engine (Shot Recommendation Engine), anAX Visualization Roadmapwas secured, which can be immediately applied to other projects in the future.